The Future is Built from History
Sometimes to imagine the future, we need to look at the past.
A Purpose Built Past
The business of transporting people used to involve vehicles specifically designed for the task. Durable, iconic vehicles like London Taxi and Checker Cabs were made to convey for hire transportation at a glance.
Designing the Future
Today, we have an increasing mix of Mobility as a Service (MaaS) options. This new generation of mobility solutions, such as Lyft and Uber, got their start by using everyday automobiles, but they might not be the ideal way forward.
The BIG Question
How can vehicles be improved to better serve drivers and passengers?
Imagine how tomorrow's automobile could:
- Increase comfort
- Improve safety
- Reduce cost
What We're Doing
We are talking to drivers and fleet owners about what you like and DON'T like about your vehicles.
We also want to get your reactions on some futuristic concepts.
We want to share some new potential features and get your input on which make sense in the real world.
NOTE: We are NOT looking for confidential information about your company. We won’t ask you to disclose personal secrets or your ideas for the next big thing.
We're Looking for Fleet Folks
We're interviewing drivers and fleet owners (small or large) who are responsible for buying
and maintaining passenger-carrying vehicles.
Interviews can be via phone or in person.
- Each study participant will receive a generous honorarium (e.g., Amazon gift card or PayPal payment) as a token of our appreciation for sharing your brainpower.
- We're focused on individual owners as well as small to large fleet operators involved in ride-hailing, car sharing, car rentals, car/van pooling, courtesy shuttles, paratransit, church vans etc
